Meet Apple Via

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I’ve spent 17 years helping brands tell their stories in ways that deeply resonate with their audiences. Most recently, as a co-founding member and Chief Marketing Officer of the award-winning skincare company ARAMORE, I helped shape the brand’s identity and launch its innovative NAD+ longevity products.

Throughout my career, I’ve been fortunate to collaborate with some of the world’s most iconic brands, including Nike, Adidas, The GAP, Levi’s, and Vogue. Whether it’s launching high-profile fashion collaborations for Stella McCartney and Adidas, promoting the World Cup's Phenoms, or developing cultural campaigns for Piaget and Microsoft, my passion lies in creating holistic marketing campaigns that blend strategy, creativity, and purpose.

I’ve also produced noteworthy events at the Academy Awards, Coachella, and Art Basel Miami, and spearheaded impactful projects like Univision’s Rise Up Summit, Manifest Equality, and America Now and Here—all focused on raising awareness for causes that matter.

At my core, I believe in using marketing to make a positive impact. From creating PSAs for GMO labeling with Marisa Tomei and James Franco to developing political campaigns like Swing Left’s The Last Weekend, I’m driven by a desire to inspire change through creative work.